Mr Vishal Ajmera already had an established business, but he started a new partnership venture in manufacturing industrial paints.
Going from Concrete to Abstract was the philosophy behind the design of the Logo & Paint Can.
To stand out in the paint industry and at the same time, maintaining the aesthetics was such a challenging task! The design developed in variations both in dark & bright theme. The need for the brand presentation was ‘Desi’ yet appealing to modern consumers. From our pool of suggestions, the name - ‘KAVACH’ (which means shield in Sanskrit) was made final.